No-Lo Is a Thing

Low alcohol or no alcohol drinks are rising in popularity as their taste is almost indiscernible from normal alcohol level drinks.

In the past few years, a widely observed phenomenon for many consumers of alcoholic beverages is their search for lower-alcohol wines or other beverages, and for wines with no alcohol at all. Darya Lavinskaya/Shutterstock

I’ve been railing against higher-alcohol wines since they began appearing widely in this country in about 2000, and I received lots of criticism from people who saw me as anti-flavor.

The real reason these folks were so upset a quarter century ago was that I suggested that the “high alcohol = high flavor” people were all wrong. Higher-alcohol wines had less wine flavor, I wrote!