Focus
Chobani
CEO of Chobani: Never Forget What’s Most Important
Above all, Chobani’s CEO Hamdi Ulukaya values humility and character as keys to business success.
Chobani’s Natural Greek Yogurt Ads Disparaged Rivals, Court Says
Consumers may not like how potassium sorbate sounds as a food ingredient, but that doesn’t mean it’s unsafe.
Yogurt Wars: Chobani Seeks Court Approval to Continue Gutsy National Ad Campaign
Chobani’s gutsy ad campaign struck a negative chord with its competitors.
Chobani, the King of Greek Yogurt, Doesn’t Try to Sell Itself as Greek Yogurt
Chobani’s latest ad campaign promotes its yogurt as part of living a healthy lifestyle.
Chobani Yogurt Heading for Sochi, Stuck at Newark Airport
Official Olympic sponsor Chobani yogurt is caught in the middle of an international relations debacle.
