Health Insurance Looms as Major Attractor for Business Talent

‘The number of small businesses with less than 50 [people] not offering group health is just going to continue to grow,’ a small-business group stated.
Health Insurance Looms as Major Attractor for Business Talent
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News Analysis

Not so long ago, employee health insurance on almost any level was a certainty.

Now, as more and more U.S. small businesses find the offering untenable because of soaring insurance premiums, employee health insurance is facing a dilemma: revamp the Affordable Care Act (ACA), come up with a new kind of private health care system, or attempt a form of universal health care—so that business owners can attract top talent and keep workers from constantly seeking better offers.

“In South Carolina, only 20.5 percent of businesses with fewer than 50 employees offer employer-based health insurance—and this problem is only going to get worse,” Frank Knapp, president and CEO of the South Carolina Small Business Chamber of Commerce, told The Epoch Times.

“Big businesses [with more than 50 employees] are mandated under the ACA to offer a qualified group health plan. But the number of small businesses with less than 50 [people] not offering group health is just going to continue to grow.”

Even though big businesses have had to battle rising health insurance costs by reducing benefits and increasing deductibles, they still have more leeway and more options, he said.

“Big businesses can always raise their prices for services or products, or even lay off workers—that is the way they will deal with rising health insurance costs,” Knapp said. “Small businesses simply drop the benefit.”

Based on a 2022 survey of 2,202 employees by the online job site Flexjobs, nearly one in three (31 percent) cited lack of or poor benefits, such as no offering of health insurance or 401(k) benefits, as a reason for seeking other jobs.
Compounding the problem is that 99.9 percent of all businesses in the United States are considered small. This equates to more than 33 million as of 2023, totaling close to 50 percent of private-sector employees.
Add to this that the employment-based coverage rate in 2023 was only 53.7 percent—the lowest so far since 65.1 percent in 2000.

All of which, Knapp said, makes it hard for small businesses “to compete for labor if the big business competition offers group health.”

So what happens to job candidates when the health care incentives in big business are all taken, and the smaller places offer limited or no health care coverage?

One option catching on with both sides is the Individual Coverage Health Reimbursement Arrangement (ICHRA).

As offered through the Health Insurance Marketplace, ICHRAs allow employers to contribute tax-advantaged dollars to employee health benefits purchased on the individual market.

In an August 2023 study conducted by Wakefield Research for health insurance company Gravie, almost nine in 10 employers (89 percent) were considering ICHRAs over the next three years.

Ben Green, president and chief operating officer of Insurance Advantage, provided an example using a 50-year-old single woman making $40,000 per year, whose employer offers $200 per month toward a health coverage plan.

The woman could then qualify for an estimated premium tax credit of $516 per month.

This means that, depending on the plans available in the marketplace, her monthly premium could be as low as zero dollars.

“That’s the power of these subsidies,” Green said during an ICHRA webinar on Nov. 13. “And that’s what a lot of employees can access when their employer puts in these ICHRA plans.”

However, one caveat is that many ICHRA plans with low premiums also come with higher deductibles and considerable out-of-pocket maximums.

The zero-dollar monthly payment in the above example carries an individual deductible of $7,500—which means that you have to pay for all primary care, specialist care, urgent care, emergency room care, and outpatient mental health care until this deductible is reached. And the out-of-pocket maximum is $9,200—likely lower than a no-coverage hospital visit but a lot of money to pay out on your own if necessary.

In addition to ICHRAs, some lawmakers are considering a single-payer system.

Rep. Ro Khanna (D-Calif.), for example, introduced in November 2023 the State-Based Universal Health Care Act, which would allow states to apply to waive certain federal health insurance requirements and provide health insurance benefits plans through a state-administered program.

Sen. Ed Markey (D-Mass.) introduced similar legislation in July that would allow states to obtain a “super waiver” from the Department of Health and Human Services to provide comprehensive, universal health coverage to all residents.

No U.S. state has yet adopted this kind of single-payer system, but Colorado, Oregon, Pennsylvania, South Carolina, and Vermont are among those pursuing it.

But whether this effort ultimately succeeds or fails, one thing seems certain: Resolution of health care among U.S. businesses, especially small businesses, is tantamount to higher profits and minimal turnover and possibly a return to something that used to be known as employee loyalty.

“We know that a healthy employee is a more productive employee,” Knapp said. “That is why we encourage small businesses that do not offer group health insurance to help their workers with coverage via the federal health insurance marketplace.”

L.C. Leach III
L.C. Leach III
Author
South-Carolina based, Leach has previously written for Greenville Business, Charleston Business, Island Vibes, Mount Pleasant Magazine, and HealthLinks Magazine. His specialty is getting to the story behind the story of the people who shape business, products, services, and concepts.