Court Docs Offer Peek at Trove of Hudson’s Bay Trademarks Canadian Tire Would Now Own

Court Docs Offer Peek at Trove of Hudson’s Bay Trademarks Canadian Tire Would Now Own
A women leaves the downtown Toronto flagship Hudson Bay Company store in Toronto on Jan. 27, 2014. The Canadian Press/Nathan Denette
The Canadian Press
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The Hudson’s Bay trademarks Canadian Tire hopes to acquire span well beyond the retailer’s name, coat of arms and iconic stripes, new court documents show.

If the companies get court approval for the $30 million deal they recently brokered, filings made late Monday show Canadian Tire will own some of the country’s oldest logos, its most memorable catchphrases and nods to parts of the Bay business that are now long gone.