Tide Turns on Tattoos: Laser Removal Sees Massive Uptick

Australia’s tattoo removal market may hit $94.4 million by 2033.

A tattoo artist gun is seen in action in a file photo. Lisa Maree Williams/Getty Images

After years of skyrocketing tattoo popularity, a growing number of Australians are now paying to erase their ink.

A leading laser clinic has reported a 35 percent rise in people seeking tattoo removal, driven by changing relationships, shifting personal identities, and evolving career concerns.

This comes just months after a McCrindle survey revealed that one in three tattooed Australians regret their decision, and about 14 percent have either started or considered removal procedures.

Anecdotal evidence points to breakups, maturing tastes, and professional image concerns as key motivations.

“Matching tattoos can become unwanted reminders of failed relationships,” said researchers from Monash University, adding that tattoos seen as “job-stoppers” are increasingly being reconsidered.

Despite limited in-depth research into tattoo removal trends, experts say the emotional and social drivers are clear, especially in an age dominated by curated online appearances.

Tattoo Removal Sector Eyes $94 Million by 2033

Technological advancements have significantly boosted the tattoo removal industry.

Lasers can now target previously stubborn ink colours like yellow and white, while newer methods such as surgical excision and dermabrasion offer alternatives.

According to Allied Market Research, Australia’s tattoo removal market was valued at $15 million (US$9.5 million) in 2023 and is projected to grow 19 percent annually, reaching $94.4 million by 2033.

The global tattoo removal industry, valued at over US$14 billion by 2030, is growing at a projected compound annual rate of 16.4 percent.

Rising disposable incomes and wider accessibility are also contributing to its rapid adoption in urban and suburban markets.

Health Risks and Social Pressures

Not everyone is cheering the boom.

Researchers at Flinders University warn that laser tattoo removal could release cancer-causing chemicals into the body, with a new study underway in South Australia to assess the health implications.

Project lead and Ph.D. candidate Benjamin Boyle said, “The surge in tattoo popularity has resulted in a corresponding rise in ‘tattoo regret,’ and many people are turning to laser removal.”

Professor Claire Lenehan, Dean of Research at the College of Science and Engineering, said: “Our findings suggest potentially harmful chemicals could be released during laser tattoo removal.”

Beyond health, Monash University Professor Alan Peterson argues that the growth in tattoo removals reflects the growing obsession with appearance—amplified by social media and fuelled by commercial interests—particuarly among young people.

As tattoo removal becomes big business, Peterson cautions that the industry’s growth may depend more on manufactured insecurities than true personal choice.

He warns that sustainable industry growth must be weighed against rising psychological pressures.