Cineplex to Fight $39M Penalty Over Online Booking Fees

Cineplex to Fight $39M Penalty Over Online Booking Fees
Cineplex Odeon Theater at Dundas Square in Toronto on Dec.16, 2019. The Canadian Press/Aaron Vincent Elkaim
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Media and entertainment company Cineplex said it will appeal a recent Competition Tribunal decision that slapped it with a $38.9 million penalty for charging $1.50 online booking fees for tickets.

The decision, released on Sept. 23, found Cineplex had engaged in drip pricing, which involves a business offering low prices to attract consumers but adding fees so the customer pays more than the advertised price.