Melania Trump Launches $245 Customizable Necklace for Mother’s Day

Former First Lady Melania Trump attends an event organized by Trumpettes USA at the Mar-a-Lago Club in Palm Beach, Fla., on Feb. 10, 2024. Madalina Vasiliu/The Epoch Times

Former First Lady Melania Trump unveiled a $245 customizable necklace for Mother’s Day on Sunday, amid her quiet return to the campaign trail in support of former President Donald Trump’s reelection bid.

The “Her Love & Gratitude” necklace, designed by the former first lady, features an adjustable chain and a flower pendant made in gold vermeil. It was launched ahead of the Mother’s Day, which falls on May 12.

Buyers can customize the necklace with names, initials, or significant dates, and they may also receive a limited-edition digital collectible as part of the purchase, according to Mrs. Trump’s website.

Mrs. Trump’s signature is also included on each necklace. She posted a photo of the necklace on her Instagram account, with a caption that reads: “Let’s honor and celebrate all mothers with love and gratitude.”

Her announcement came a day after she hosted a fundraiser for the Log Cabin Republicans, an advocacy group for LGBT members of the GOP, at her Mar-a-Lago residence in Palm Beach, Florida.

The former first lady had not appeared at her husband’s campaign events for months. Her attendance at the fundraiser could be a sign that she will ramp up her schedule with several months left before the November election.

Melania Trump Launches ‘Most Aggressive Campaign’

Richard Grenell, the first openly gay person to hold a cabinet-level position during the Trump administration, posted a photo of himself and Mrs. Trump at the event on Instagram.

Mr. Grenell called the former first lady “an American treasure.” A video surfaced on social media showing him introducing Mrs. Trump at the event while praising her “unwavering support” for the group.

He previously served as the U.S. ambassador to Germany and acting director of National Intelligence during the Trump administration.

In a statement on social media platform X, Mr. Grenell said that Mrs. Trump was launching “the most aggressive campaign we’ve ever seen from Republicans to win support from gay and lesbian Americans” at the fundraiser.

“Donald Trump deserves our vote. He is the best candidate for our safety, security and prosperity. He sees you as 100% equal, it’s up to you to be responsible, hardworking and successful,” he stated.

“Trump will win at least 50% of the gay vote in 2024. Join the movement, the wacky gay Left is imploding,” the Republican member added.

Constellations Group CEO Bill White, who was also present at the event, expressed gratitude to Mrs. Trump for “making this initiative one of her top priorities for the 2024 presidential campaign and for the successful election of her husband @realDonaldTrump.”

“Last night we attended a sold out event at Mar a Lago raising well in excess of $1 million for @LogCabinGOP. Our great former and future First Lady Melania Trump was our featured guest of honor,” he stated on X.

Mr. White said the former first lady joined Mr. Grenell to announce “the launch of the single most important and unprecedented gay and lesbian voter outreach initiative of any Republican presidential nominee in U.S. political history.”

“Her remarks were perfectly spot on and delivered with poise and grace as always. Everyone was so honored to be with her and in her presence. She was so terrific and spent time talking with everyone and engaging on this critically important issue,” he stated.

Earlier this month, Mrs. Trump attended a high-profile fundraiser at hedge-fund billionaire John Paulson’s house in Palm Beach, which raised a massive $50.5 million for her husband’s reelection bid.

The couple went together to cast their ballots in the Florida primary last month. When a reporter asked if Mrs. Trump would return to the campaign trail, she responded with a smile, “Stay tuned.”

The Associated Press contributed to this report.