The operators of a popular YouTube channel were forced to apologize over an April Fools’ prank this week.
Cole and Savannah LaBrant, whose YouTube channel draws millions of views per video and has more than 8.8 million subscribers, issued an apology on April 3. Other other social media platforms, millions of other people follow the couple.
On April Fools’ Day, they posted a video, titled, “We Have to Give Our Puppy Away... Saying Goodbye Forever.” The description reads, “We didn’t think Everleigh would be this sad about it,” referring to their young daughter.
Savannah, in the video, tells her daughter that they have to give “give Carl ( a dog) away to somebody else” because they can’t take care of him. The dog, she added, “poops and pees all over our house.”
Cole then tells Everleigh that they will give the dog away “to whoever she wants.” The girl, who appears distraught, then shrugs. Behind her, Savannah begins to laugh.
Backlash
The clip drew a torrent of backlash from social media users.“If you continue to support Cole & Savannah Labrant (who I use to love) please just don’t associate with me ever again,” one young woman wrote on Twitter.
“Mom was laughing and smiling as her daughter was crying because she told her they were giving away Carl, the family dog,” Healy said. “How can a child begin to trust you when you prank her about one of her most beloved family members, and tell her that you’re giving it away? This can really hurt a child,” Healy explained.
Another person wrote that they don’t “get angry” over the Internet, but “this crosses the line. What kind of sick parent tells their (5-6 year old?) kid they’re giving away the dog as an April fools prank, let alone posts it online for millions on the internet to see?”