Mike Lindell: New Social Media Platform Will Be Able to Handle Upwards of a Billion People

Mike Lindell, CEO of MyPillow, speaks during a rally on the National Mall in Washington on Dec. 12, 2020. Samira Bouaou/The Epoch Times

The forthcoming social media website from MyPillow’s Mike Lindell will be able to handle more than a billion users, Lindell said this week.

“I believe it will handle upwards of a billion. If it doesn’t, we will get to that capacity. I don’t think that’s exaggerated, by any means,” Lindell told The Epoch Times.

“It’s going to be the safest, secure platform. I built it expecting to be attacked.”

The platform, dubbed Frank, has a landing page but isn’t operational yet.

Lindell told The Epoch Times’ affiliate NTD on March 11 that the website would be up and running within two weeks.

The current plan is to launch as soon as April 5, but no later than April 12.

“The only reason for the delay is, I actually added six more servers in another location. I really want redundancy, so I’ve got three different U.S. locations and another hidden one. So I’ve got—if anybody went out there to physically damage my stuff, I wanted a fourth location, so that was very important to me,” Lindell told The Epoch Times.

Frank is described as a mix of YouTube and Twitter. The core idea is free speech, according to Lindell, who was banned by Twitter in January for violations of the platform’s Civic Integrity Policy and has said he’s been harmed by actions from Google.

A screenshot shows the landing page for Frank, a forthcoming social media platform from MyPillow's Mike Lindell. Screenshot/frankspeech.com

The new platform will be a place to congregate for those who have been removed from sites such as YouTube, Facebook, and Twitter.

“They’re going to have a safe place. You won’t have to walk on eggshells anymore,” Lindell said during an appearance on NTD’s “Focus Talk.”

Projections indicate that Frank will draw tens of millions of users in the first week of operation, Lindell told The Epoch Times, pointing to how one of his recent documentaries was watched by 150 million people around the world.

Initially, there is no intention to make money from Frank.

“I put in all my money. I’m not out to make money. Right now, I’m out to get the word out for free speech. I want people to go out there, all these influencers, and talk about” election fraud claims, Lindell said.

Down the road, advertisements can be added to the platform to help fund it.

One twist the site will have: When people sign up, they‘ll automatically follow every influencer. They’ll have the option to stop following influencers whose posts they don’t want to see anymore.

“If they like it, they‘ll stick with you. If they don’t, they’ll just unsubscribe,” Lindell said.