Despite U.S. companies championing their environmental, social, and governance (ESG) investments and results, many others are planning to suspend or reconsider their ESG efforts in the coming months over growing recession fears, according to accounting firm KPMG.
In October, KPMG published its 2022 U.S. CEO Outlook report, assessing a wide variety of issues businesses are expecting to face over the next 12 months, including economic turbulence, finding and retaining talent, and technological developments. The paper also looked at the ESG trend sweeping the United States and the rest of the world.
The authors of the report noted that a majority (79 percent) of the 1,300 CEOs surveyed from around the world think that the public will look to the private sector to address major social challenges rather than to governments, be it climate change or income inequality. But while this form of social investing has become integral in the private marketplace, organizations acknowledged that there’s a demand for increased reporting and transparency on ESG issues, particularly as more of the public becomes skeptical over “virtue signaling” and “greenwashing.”
The former consists of a business expressing a specific moral viewpoint to communicate an impeccable character, typically one that favors an establishment talking point. The latter is when consumers are deceived into thinking a company’s products are environmentally friendly or socially responsible.
But the key finding in the report is that 59 percent of CEOs say they “plan to pause or reconsider their ESG efforts in the next six months” to help prepare for an anticipated recession.
The report suggested that diminishing investment in ESG strategies “may lead to long-term financial risk,” as a possible recession tests CEOs’ commitment to the latest craze in corporate America. Seventy percent of CEOs noted that ESG efforts have improved their firms’ financial performance.
“As CEOs take steps to insulate their businesses from an upcoming recession, ESG efforts are coming under increasing financial pressure,” said Jane Lawrie, global head of corporate affairs at KPMG.
Is ESG Still a Priority?
Central banks worldwide have abandoned their pandemic-era easy-money policies, with market experts warning that these tightening efforts will lead to an economic downturn in either 2023 or 2024. This type of climate will make borrowing more expensive, forcing companies and investors to tighten their belts and be more conservative with their dollars and cents.Will ESG efforts still remain a top priority for businesses and traders in such a fiscally prudent environment?
While speaking at CNBC’s Delivering Alpha Conference in September, Lauren Taylor Wolfe, co-founder and managing partner of Impactive Capital, explained that financial performance is the chief objective for companies.
“We believe that ESG without returns is simply not sustainable,” she said. “We are exclusively focused on risk-adjusted returns.”
Meanwhile, a broad array of studies point to greater skepticism and less enthusiasm over everything related to ESG rules.
“I think the criticism is deserved,” Wolfe said.