Mastercard Says Banks Must Show ‘Documented Consent’ For Adult Content Following Pornhub Controversy

A Pornhub logo is displayed at the company's booth at an expo in Las Vegas on Jan. 24, 2018. Ethan Miller/Getty Images

MasterCard on April 14 announced it is changing its rules and standards for banks that process payments for sellers of adult content.

The company announced the new rules in a blog post on Wednesday and said that banks will now have to ensure that sellers require “clear, unambiguous and documented consent” in adult content.