Ford Motor Co CEO Jim Farley said on Wednesday the legacy automaker has a far higher relative price for distribution than electric vehicle maker Tesla Inc.
What Happened
Farley said Ford’s distribution model per unit is $2,000 more expensive than that of Elon Musk-led Tesla and Ford has the potential to reverse those costs.“The first is the distribution model. We think our distribution model today is about $2,000 per unit, more expensive than Tesla,” Farley told investors at the Alliance Bernstein 38th Annual Strategic Decisions Conference.