Cost-Conscious Shoppers Sought Value in 2024

‘The consumer is seeking value, trying to make ends meet,’ says Dollar General CEO Todd Vasos.
Cost-Conscious Shoppers Sought Value in 2024
People shop on Black Friday at a mall in Hanover, Md., on Nov. 29, 2024. Madalina Vasiliu/The Epoch Times
|Updated:
0:00

Cost-conscious and cash-strapped consumers prioritized value when visiting the nearby shopping mall or logging into their preferred digital destination.

Throughout 2024, various surveys revealed that many consumers were financially anxious, cautious, and uncomfortable. A recent NerdWallet survey found that a majority of Americans had money regrets over the past 12 months.
Andrew Moran
Andrew Moran
Author
Andrew Moran has been writing about business, economics, and finance for more than a decade. He is the author of "The War on Cash."