Showbiz Politics: Through Campaign Songs, Candidates Become Stars

The next presidential race has begun, and over the next year and a half, Americans will watch extravagant political productions unfold.
Showbiz Politics: Through Campaign Songs, Candidates Become Stars
Hoards of Jack Kennedy fans would greet the candidate during his 1960 campaign for President. Wikimedia Commons
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US singer Stevie Wonder sings in support of Barack Obama during a rally at the American Legion Mall in Indianapolis, Indiana, May 05, 2008. (Emmanuel Dunnand/AFP/Getty Images)
US singer Stevie Wonder sings in support of Barack Obama during a rally at the American Legion Mall in Indianapolis, Indiana, May 05, 2008. Emmanuel Dunnand/AFP/Getty Images

So as presidential contenders start making the rounds, look for political productions designed to capture the emotions, interest and loyalty of primary voters – the candidates’ very own “fan bases,” which they hope will translate into voter blocs on Election Day.

Cultivating these resources will also prepare contenders to assume the role of entertainer-in-chief, now a mandatory job requirement for the presidency.

The Conversation

Kathryn Cramer Brownell is Assistant Professor of History at Purdue University. This article was originally published on The Conversation. Read the original article.

Kathryn Cramer Brownell
Kathryn Cramer Brownell
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