NEW YORK—Local food, quaint stalls, great company, and a cosmopolitan atmosphere make up one of the most popular food events in the city. The usually stark space of Worth Square has been transformed into a bustling open-air food market until June 1.
Adjacent to Madison Park, Mad. Sq. Eats consists of 28 vendors from the Flatiron area and beyond, selling a variety of food and beverages. For almost every taste there is something available: ice cream, chocolate, baked goods, seafood, and Turkish, Mexican, Asian, and plenty of Italian cuisine.
Many vendors are committed to source locally and use healthy ingredients—considering themselves artisans. Some make an effort to offer unusual creations, like hotdogs on a pretzel bun, compost cookies, or Cuban pig heads.
Laura from Hot Blondies Bakery, based in West Village, said the market is a “great opportunity to get your name and your product out.” The bakery’s most popular product at the moment is its butterscotch white chocolate brown.
The regulars at Mad. Sq. Eats include Roberta’s, Bar Suzette, Resto, Sigmund Pretzelshop, and Piccolo Café, while this year’s newbies are P&H Soda Co., Eataly, Nunu Chocolates, Calexico, and Birch Coffee.
Sitting under bright pink umbrellas, locals and tourists alike savor the treats and the view of the iconic Flatiron building.
Lauren, who stopped by on her work break on Thursday, was glad the sun came out, so that she could enjoy her cannoli and white wine even more. Another guest, Vatsana, particularly appreciated the “good vibe” of the place and the possibility to be outdoors.
Madison Square Park Conservancy hosts Mad. Sq. Eats twice a year. Urban Space is the developer of the market. The goal of Urban Space is to create “special places where residents, workers, and visitors come together … and experience the delights of the city,” according to its website.
Mad. Sq. Eats is open 7 days a week from 11 a.m. to 9 p.m. The market is located at Worth Square, directly west from Madison Square Park at the intersection of Broadway, Fifth Avenue, and 25th Street.
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