The Force Awakens had the luxury of being the first new Star Wars in 10 years, so it could count on audiences to be patient until opening day.
But in an interview Daisy Ridley suggests that under Star Wars 8 director Rian Johnson, Star Wars will be less secretive and more cheeky with the information it releases.
That said, nobody is expecting Lucasfilm to reveal anything major before Star Wars 8 comes out.