The advertisement for Chanel’s latest fragrance Chance Eau Vive combines the glamor of Chanel’s spring couture collection with, um, bowling.
The models in the advertisement Rianne Van Rompaey, Sigrid Agren, Cindy Bruna, and Romy Schonberger are wearing drop-waist tutus from Chanel’s 2015 spring couture collection.
Chance Eau Vive is the fourth perfume in Chanel’s Chance range, and will be available for purchase from June 12, 2015.

A model on the runway during the Chanel show as part of Paris Fashion Week Haute Couture Spring/Summer 2015 in Paris, France, on January 27, 2015. Photo by Pascal Le Segretain/Getty Images
Jean-Paul Goude directed Chanel’s advertisement, and Eric Spring, Alexandre Pellet, and Julien Vichnievsky created the original soundtrack.