NCAA Women’s Basketball Championship Game Outdraws Men’s for First Time Ever

NCAA Women’s Basketball Championship Game Outdraws Men’s for First Time Ever
UCLA Coach Cori Close calls out a play during a game against USC in Los Angeles on Jan. 8, 2023. Katharine Lotze/Getty Images
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Sunday’s NCAA women’s basketball championship game drew a bigger television audience than Monday’s men’s title game, a first-time occurrence, with an average of 18.9 million viewers watching undefeated South Carolina beat Iowa and superstar Caitlin Clark 87–75, according to ratings released Tuesday.

The Sunday afternoon women’s game on ABC and ESPN outdrew the Monday night men’s final between Connecticut and Purdue by four million. The Huskies’ 75–60 victory averaged 14.82 million on TBS and TNT.